Macy's Technology — December 2016
Portal analytics dashboard mockup showing device mix, traffic sources, sessions, and high-value content in one enterprise reporting surface.
MyBloomingdale’s UI Mockups
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Problem
The SharePoint upgrade required a more coherent, modernized intranet experience that reflected Bloomingdale’s branding while improving navigation and content clarity.
What I Did
Created UI mockups illustrating the upgraded portal look and feel, including landing pages, navigation treatments, content blocks, and branded layout patterns.
Impact
The work demonstrated how the SharePoint upgrade could support a cleaner, more polished intranet experience aligned with Bloomingdale’s visual identity.
Lessons
Enterprise portal redesigns still need brand specificity. A shared platform can support multiple strong identities when component rules and navigation patterns are thoughtfully adapted.
This artifact captures a branded intranet redesign for MyBloomingdale’s during the SharePoint 2010 transition. The mockups show homepage structure, navigation, content presentation, and component styling for the Bloomingdale’s portal experience.
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